Last year I decided to make some changes to my business and business name(s). I diversified/divided/conquered whatever you want to call it.......... I created divisions of CHS Creative Productions; Christmas Specialists and Carolyn Horten Events. After 16 years of business as CHS Creative Productions I felt that it was time to divide and conquer as well as the fact that I got tired of explaining everything we do. For those of you thinking of going into business for yourselves be careful how you choose your name.......... or you will do a lot of explaining.
I took the "holiday decorating" part of my business and created Christmas Specialists. For years I was "politically correct" calling Christmas decorating holiday decorating. Well the holiday decorating led to questions like if we were close to Easter oh you do Easter Decorating? Ah, NO! So I decided enough is enough I am a Christmas decorator, I have a Christmas decorating business and I have a warehouse full of Christmas stuff THEREFORE I AM A CHRISTMAS DECORATOR!! Nothing else, nothing less just CHRISTMAS. And so Christmas Specialists was created. You can view our website here and blog here and facebook here.
I then decided that while I have enjoyed all the different aspects of event planning, decorating, etc.. over the years I no longer want to be the person behind the business name but recognized as the professional I am. The person who has spent 16 years in the business professionally with 25 years of experience total planning all types of events for all types of clients. I have done weddings, corporate, non-profit, professional athletes, actors, celebrities, high profile clients and more. I have earned my stripes the hard way one experience at a time. I am the name behind the business and I decided that I wanted to be the name in front of the business and so Carolyn Horten Events was born. We have a new website that I am proud to say I did myself you can see here and a new blog here oh and a new facebook page here.
What about CHS Creative Productions?? I don't know yet I have a few ideas that I am working on so please stay tuned.
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